How to Raise Funds for a Feature Film Using Social Media

Recently, I had someone ask me how they can raise funds through social media for an independent feature film before they began shooting the footage. Raising funds for a feature film can be a challenging task, but with the right approach and some creativity, it can be done. To get you started, I’ve put together these tips about how you can find the right investors for a film through social media and advertising.

1. Create a Website and Social Media Presence. Having a website and social media presence is essential for any filmmaker looking to raise money. Make sure your website and social media accounts are professional and up-to-date with all the relevant information about your project. 

2. Use Social Media to Promote Your Project. Once your website and social media accounts are set up, start using them to promote your project. Post regularly about your progress, share behind-the-scenes footage, and use relevant hashtags to get your project noticed. 

3. Create a Compelling Video. A compelling video is a great way to grab potential investors’ attention. Create a short video that introduces your project and showcases what makes it special. Make sure to include relevant information such as the budget, timeline, and any other important details. You can also post this to a crowd funding website like Kickstarter or Indiegogo.

4. Utilize Paid Advertising. Paid advertising can be an effective way to reach a wide audience. Consider investing in targeted ads to reach people who may be interested in investing in your project. I especially recommend Instagram and LinkedIn’s advertising platforms.

5. Reach Out to Influencers. Influencers can be a great way to spread the word about your project. Reach out to influencers who may be interested in helping to promote your project. 

Raising funds for a feature film through social media and advertising is a great way to get your project off the ground. Create a website and social media presence, use social media to promote your project, create a compelling pitch video, utilize paid advertising, and reach out to influencers to help spread the word. If you want to learn more, we also have a system in place to track all your conversations and investor information. Happy filming!